In the world of fashion, capturing the essence and beauty of clothing and accessories is of utmost importance. Fashion photographers are constantly exploring innovative techniques to create captivating visuals that engage and inspire their audience. One such technique that has gained popularity in recent years is the use of LED screens during fashion shoots. These vibrant and versatile displays provide a unique and dynamic backdrop, transforming the photography experience and elevating the final results to new heights.
Our client asked for a unique artistic set up for the Belstaff shoot. The set included two ceiling LED screens, suspended by chains. The larger ceiling LED measured 2.5m x 2.5m and the smaller one positioned to the left of the set area was 1.5m x 1m(h). The additional ground screens included a centralised LED Screen (2.5m x 2.5) with another two placed to the left and right of the main screen. The different sizes of the screen allowed creative directors to compose artistic shots of the models wearing the latest from Belstaff clothing.
The Pixera playback generated abstract graphics to be displayed throughout the shoot. Utilising LED screens for this was a tactical decision as it helped manipulate the lighting from the graphics. Lighting is crucial in fashion photography, on this shoot incorporate the LED helped to highlight the details, textures, and colours of the garments. LED screens were manipulated to emit various hues and intensities, enabling the photographer to create custom lighting setups that perfectly complemented the clothing being showcased. With the ability to control the colour temperature, saturation and brightness, the fashion photographer was able to experiment with different lighting effects, from soft and warm to bold and dramatic, resulting in visually striking images that accentuate the fashion pieces.
Contact us on 0207 701 9444 or click the contact us below to speak to ur team about incorporating LED screens for your fashion shoot.
